1st Sales Training
Led Personally by Chris

Work Directly with Chris Murray to Improve Sales Performance

Practical sales training focused on real conversations, better questioning, and stronger positioning delivered personally by Chris.

Clear questioning
Strong positioning
Controlled conversations
Delivery
100%
Personal
Focus
Practical
Skills
Format
Applied
Workshops
The Execution Gap

Common Problems We Fix

Sales teams often struggle with the same critical execution gaps. Chris targets these specific areas to drive immediate improvement in live conversations.

Weak Discovery

Asking superficial checklist questions instead of uncovering real business impact, pain points, and urgency.

Value Drop-Off

Failing to connect the proposed solution back to the prospect's core problems, making it feel like a nice-to-have commodity.

Caving on Objections

Discounting too early or crumbling under pushback instead of holding firm and reframing the conversation around outcomes.

Losing Deal Control

Allowing prospects to dictate the timeline and next steps, resulting in stalled deals, endless follow-ups, and eventual ghosting.

The Solution

Most sales challenges are not about effort. They’re about execution.

Conversations lose structure. Value isn’t positioned clearly. Confidence drops under pressure. Chris focuses on improving how you sell, not just what you say.

Speak with Chris
Skill Execution Metrics

Questioning Clarity

Structuring the discovery phase

Value Positioning

Communicating impact clearly

Active Coaching

Practical Sales Skills & Coaching

Clear questioning. Strong positioning. Controlled conversations. Receive direct feedback on behaviour and technique.

Applied Workshops
Live
  • Discovery Calls

    Real Scenarios

  • Objection Handling

    Roleplay & Practice

  • Closing & Negotiation

    Live Execution

Built around real selling situations

Team Workshops & Development

Applied sessions built around real selling situations. Strengthen day-to-day execution, not theory.

The Difference
Personal
Practical
Behaviour
Focus
You work with Chris — not a hierarchy.
No hand-offs

Why Chris

Led personally by Chris. No outsourced trainers. Practical over theoretical, every technique must work in live sales conversations. Performance improves by refining how conversations are handled.

The Framework
1. Diagnose

Identify where conversations break down.

2. Develop

Structured training on practical, usable skills.

3. Execute

Live practice, roleplay, and direct feedback.

Structured Process

A clear framework for identifying gaps, developing skills, and executing under pressure.

Next Steps

Ready to improve?

Book a quick discovery call to discuss your team's current sales challenges and see if Chris's training approach is the right fit.

Book via Calendly